The design sector is undergoing significant transformation, primarily driven by the integration of artificial intelligence (AI). Two major trends emerge: the impact of AI on visual identity and its integration into the industrial processes of design, engineering, and manufacturing. Recent developments around CRTA and NVIDIA illustrate this transformation. CRTA has adopted AI to redefine its visual identity, while NVIDIA has partnered with industrial software giants to revolutionize design and manufacturing. These moves highlight a trend towards increased automation and customization of creative and industrial processes.
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