The Hollywood film industry is undergoing a period of radical transformation, primarily catalyzed by the increasing integration of artificial intelligence (AI). Recent developments underscore a duality between technological innovation and the preservation of human creativity. Two major events dominate the current landscape: the use of AI to digitally recreate actors, illustrated by the case of Val Kilmer, and Netflix's massive investment in AI, amounting to 600 million dollars. These strategic moves spark ethical, legal, and economic debates, redefining the paradigms of the entertainment industry.